R U RDY 4 Y? Connect with the growing Gen Y marketplace the same way they connect with each other—through Facebook and a new application called MyMoney.
If you’re not familiar with Facebook (www.facebook.com), it is the online social networking tool that connects Gen Y with their family, friends and co-workers, and is free for
anyone to use. Over 60 million people actively use Facebook, and about 250,000 more people sign up for the site every day. More than half of these active users return daily, spending an average of 20 minutes on the site each day!*
MyMoney is a new online banking application made especially for Facebook that lets members manage their finances right from their Facebook profile, simply and securely! With MyMoney, members can conveniently view account balances, review history, transfer money between accounts, and much, much more. When a member adds MyMoney to their Facebook page, their friends will be notified and given the opportunity to also join your credit union right then and there, giving you yet another way to reach this growing audience.
Interested in security? MyMoney uses multiple layers of security to ensure that only your members can access their account. In addition to the standard privacy features offered by Facebook, it uses a built-in two-way security system that lets your members know they’re connected to your credit union, and lets you know it’s them accessing their account. Add 128-bit encryption of all data, and you have a secure application your members can trust.
By signing up for MyMoney, you’ll be showing Gen Y prospects that you understand their needs, making it easy for them to identify with your credit union.
MyMoney™ Marketing Downloads |

